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Fading romance of writing letters and greetings

The sense of financial, social or personal insecurity has blemished the traditional joy and excitement associated with Eid ul Fitr this year. The series of terror attacks, skyrocketing inflation and the sluggish economy have changed even our cultural landscape. Result: Like many cultural hallmarks of festive days, the old tradition of buying greeting cards and sending them to friends and family member seems to be fading away.

Exchange of greeting cards plays an important role in display of love, affection, emotions and nearness. In our society, it has been an established tradition to send greetings on Eid days as well as on occasions like birthdays, marriages, charismas, New Year, on passing exams just to name a few.
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posted by S A J Shirazi @ Thursday, May 01, 2025, ,


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